Head of Brand Marketing / Brand Manager (Hybrid, Makati)

Michael Page · Makati, National Capital Region, Philippines · Full-time

About this role

• Lead the branding for the Philippines' leading technology company
• Shape advocacy-driven campaigns for citizens

About Our Client

A leading technology services platform in the Philippines. They take a proactive and innovative approach to marketing and commit to delivering exceptional products and services to their customers. This role is an opportunity to contribute to a growing team in a fast-paced environment.

Job Description

• Develop and execute the passenger marketing and brand strategy.
• Own the annual marketing roadmap aligned to business priorities and cultural moments.
• Drive awareness, consideration, trial, repeat bookings, and customer retention.
• Lead integrated campaigns across ATL, BTL, digital, social, influencer, and experiential channels.
• Manage marketing budgets and optimize channel investments to maximize ROI.
• Build and manage strategic partnerships that drive visibility and customer growth.
• Oversee social media, community-building, and advocacy initiatives.
• Monitor brand health, campaign performance, consumer insights, and growth opportunities.
• Partner closely with Product, CRM, Performance Marketing, Operations, and Commercial teams.
• Lead, coach, and develop a high-performing marketing team.

The Successful Applicant

• Proven experience managing brands end-to-end from strategy and operations through execution.
• Strong background in annual planning, brand strategy, and integrated marketing campaigns.
• Experience managing marketing budgets and media investments.
• Ability to translate consumer insights into commercial and brand outcomes.
• Strong stakeholder management and cross-functional leadership capability.
• Previous people management experience highly preferred.
• Commercially minded, data-driven, and comfortable in fast-paced environments.

What's On Offer

• Opportunity to shape a nationally recognized, purpose-driven brand
• High-impact role with cross-functional visibility
• Collaborative and fast-paced work environment
• Competitive compensation and benefits package

Contact:

Quote job ref: JN-052026-7017249

What you’ll do

    What you’ll need

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        Interview process

        Times are approximate. You’ll get written prep notes before each live round.

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