Social Media Manager

About Luxehouze

Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty. We operate in an environment where trust, speed and excellence matter, and where outcomes matter more than activity.

We are looking for a Social Media Manager, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale, not just “execute tasks.”

What Will Be Challenging

Please read this carefully - it’s here to help you self-select.

• Expectations are high and visible
• Problems may be ambiguous and fast-moving
• Priorities can change as the business scales
• Feedback is direct and frequent
• Performance is measured by results, not intentions
• If you require rigid structure, narrow scope, or close supervision to perform well, this environment may not be a good fit.

Responsibilities:

• Develop and execute monthly social media strategies for the Watches and Fashion brands across Indonesia & Singapore
• Plan and manage monthly content calendars aligned with business and marketing objectives
• Lead content strategy and campaign planning across all social media channels
• Drive creative content ideation and development in collaboration with internal and external teams
• Ensure all content aligns with brand guidelines and social media best practices through close collaboration with the Brand and Social Media Manager
• Analyze weekly social media performance and provide actionable insights for optimization
• Manage social listening across platforms to identify customer insights, monitor brand reputation, and uncover growth opportunities
• Manage and optimize social media platforms (Instagram, TikTok, and YouTube) across Indonesia & Singapore
• Develop and execute KOL strategy, including identifying, onboarding, and managing influencer partnerships
• Oversee end-to-end KOL and freelancer management, including coordination, deliverables, and payment processes
• Plan, allocate, and monitor KOL budgets to maximize campaign effectiveness and ROI
• Collaborate closely with the Performance Marketing team to optimize paid and organic social media performance

Requirements:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field
• Minimum 6–8 years of experience in Social Media Marketing, with at least 2 years in a managerial or team leadership role
• Experience in luxury, fashion, beauty, retail, or e-commerce is highly preferred
• Strong expertise in developing and executing social media strategies, with the ability to identify emerging trends and translate them into initiatives that drive audience growth, engagement, and brand awareness
• Proven track record of creating and optimizing high-performing social media content that increases engagement, community growth, and business impact
• Strong analytical and commercial acumen, with experience managing marketing budgets, evaluating campaign performance, and leveraging data to drive strategic business decisions
• Excellent leadership, project management, and organizational skills, with the ability to lead cross-functional teams, manage multiple stakeholders, and execute initiatives from concept to completion
• Exceptional communication, presentation, and stakeholder management skills, with a strategic mindset and the ability to thrive in a fast-paced, dynamic, and results-oriented environment
• Self-driven, proactive, and highly adaptable, with a strong sense of ownership and the ability to manage multiple priorities simultaneously
• Familiarity with social media analytics and management tools and social media listening (e.g., Meta Business Suite, TikTok Analytics, Google Analytics, Sprout Social, or similar platforms) is a plus