About this role
Job Description
Key Responsibilities
Develop and execute integrated marketing strategies for aesthetic clinic services and OTC skincare products.
Lead both offline marketing activities (events, partnerships, activations, CRM) and digital marketing campaigns across multiple channels.
Manage the companys overall brand positioning, ensuring consistent messaging across services, products, and customer touchpoints.
Plan and execute customer acquisition, retention, and loyalty programs to grow the customer base.
Collaborate with clinic operations, sales, and product teams to deliver effective marketing campaigns.
Analyze campaign performance, customer insights, and market trends to optimize marketing ROI.
Manage external agencies, creative partners, and marketing vendors while ensuring timely project delivery.
Prepare annual marketing plans, budgets, and performance reports for senior management.
Qualifications
Requirements
Bachelors degree in Marketing, Business, Communications, or a related field.
Minimum 710 years of marketing or brand management experience, with strong exposure to digital marketing.
Experience in the skincare, aesthetic, dermatology, beauty, or healthcare industry is highly preferred.
Strong preference for candidates with clinic-based healthcare marketing experience, particularly aesthetic or dermatology clinics.
Proven experience managing integrated online and offline marketing campaigns.
Strong understanding of brand management, customer engagement, CRM, and digital marketing analytics.
Excellent leadership, communication, stakeholder management, and project management skills.
Why Is This a Great Opportunity
New role of the marketing, and integrating their brand management and digital marketing functions
What you’ll do
What you’ll need
Stack
Interview process
Times are approximate. You’ll get written prep notes before each live round.