Strategy Manager

Welcome to GO Asia

GrowthOps is a marketing transformation agency, consistently awarded the top Customer Engagement agency in APAC. For over 15 years, we’ve been helping brands go to market in Asia by integrating strategy, design, technology and AI. Trusted by enterprises and high-growth innovators, we specialise in supporting MarTech, media and creative operations across financial services, telecos, transportation, e-commerce, energy and more. GrowthOps is part of The Applied AI Company.

Overview

We’re looking for a Strategist who can connect the dots, from brand to digital to retail. You’ll work across campaign strategy, consumer insights, and messaging frameworks for a major Malaysian brand.

This role will work on one of Malaysia’s leading Telecommunication providers. You will also get to collaborate with a large and diverse array of other creatives and consultants within GrowthOps.

Responsibilities

• Develop strategic briefs, positioning, and campaign frameworks
• Translate insights into clear narratives and creative direction
• Work with creative and media teams to align messaging across the funnel
• Track campaign performance and provide strategic recommendations and reports
• Help craft presentations and brand storytelling decks
• Work with and manage the social media analysts output
• Manage client requests on social listening platforms by liaising with the client and the platform representatives.
• Coordinate with the media agency on paid media metrics and campaign impact.
• Incorporate and build necessary format and structure changes into the workflow.
• Evaluate campaigns against similar ones, monitor listening volumes, and provide analysis on campaign performance and drivers.

Requirements

• 5–6 years in strategy, planning, or brand consulting
• Strong understanding of consumer journey and telco category
• Excellent synthesis, writing, and presentation skills
• Collaborative and data-aware
• Strong understanding of excel and social media analytics platforms

We appreciate your application and will be in touch with shortlisted candidates regarding next steps