About this role
🌎 About Us
At Henry Schein One UK, we are a tech company with a mission to redefine dental care, creating a future where personalised, AI-driven treatment and intelligent practice management come together to enhance patient care and build a thriving dental practice.
We’re innovators, relentless in our pursuit of customer success and constantly pushing the boundaries of the possible to create world-class SaaS products.
🤩 Our Culture
As one of the ‘Sunday Times UK's Best Places to Work’ companies for 4 consecutive years, our culture as an inclusive and forward-thinking company means we are committed to creating an environment that values diversity and flexibility and promotes equal opportunities for everyone.W e are problem solvers, not ticket takers, and we champion creative problem-solving. Customer success is at the heart of everything we do. We strive to ensure that each member of our team, regardless of their department or role, prioritises the success of the customer in every interaction. From our Commercial teams right through to Operations, every area of our business plays an instrumental role in shaping the value of our user’s experience.
🦷 What We
Tech for good! Our SaaS product Dentally, solves real-world problems across three core areas.
Clinical; AI‑powered diagnostics and note-taking, giving dentists an extra set of expert eyes on every x‑ray, further detecting subtle signs across conditions and boosting clinical accuracy in seconds.
Practice Management - Automating everything, ensuring dental practices get admin done quicker! Payments, Workflows & Patient Management, 3rd Party Integration, Reporting and Staff Instant Messaging.
Patient Experience - A digital-first experience that empowers patients to manage appointments, complete medical forms, and make payments - all from their own device. No more old-school phone calls and paper forms.
🚀 Your Impact
The Manager, Product Marketing turns Dentally’s product innovation into clear, compelling commercial impact.
You will manage how Dentally is positioned, launched, and adopted globally, helping releases drive measurable outcomes across acquisition, activation, and expansion. Acting as a bridge between Product and Revenue, you’ll craft and execute the go-to-market strategy, manage launch moments, and enable sustained success through a structured handover to Customer Marketing for lifecycle adoption.
🛠️ What You'll Do
• Own product positioning, messaging and value propositions for Dentally across the UKI, APAC and Canada, ensuring clear differentiation across key ICPs and market segments.
• Use research, competitive intelligence and customer insights to influence product positioning and roadmap discussions.
• Manage go-to-market strategies for launches, defining objectives, audiences, channels, KPIs and commercial success measures.
• Drive the launch moment end-to-end, partnering with Product, Growth, Brand & Content, Sales and regional marketing teams to deliver coordinated global launches with effective local execution.
• Own the messaging framework, ensuring consistency across marketing, sales, product communications and customer-facing experiences.
• Develop high-impact sales and customer enablement assets, including pitch narratives, battlecards, demo messaging, objection handling and launch toolkits.
• Measure and optimise launch performance, tracking adoption, activation, pipeline influence, win rate, customer expansion and commercial impact, using insights to continually improve future launches.
Team leadership
• Lead and develop a high-performing product marketing team motivating and inspiring your team to reach and exceed all set targets and KPIs
• Coach team members in best practices, fostering a culture of continuous development
• Ensure all team members have clear, up-to-date Individual Development Plans (IDPs), and receive regular performance reviews and meaningful 1:1 conversations
• Maintain a trusting, collaborative environment, enabling the team to thrive
• Lead recruitment efforts for your team, identifying and hiring top talent
• Promote an inclusive and diverse culture, in line with Henry Schein One values
🦾 What You'll Bring With You
• Strong experience in B2B SaaS growth and product marketing,
• Mature team management experience
• Experience using data insights to inform product positioning and GTM strategy
• Strong independent decision-making, analysis and problem-solving skills
• Proven leadership experience managing and developing high-performing teams
• Ability to collaborate and coordinate work with multiple departments and regional stakeholders
• Confident communicator, able to collaborate effectively with senior stakeholders and regional leaders
• Thrives in fast-paced environments and motivated by ambitious growth targets
🌳 Diversity
Diversity at Henry Schein One is all about you being you. Diversity and inclusion are integral to every aspect of our business, we push boundaries fuelled by a diverse set of voices and a desire to make a difference. We are proud to be an equal-opportunity employer. All qualified candidates are considered without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age. We welcome everyone to our team; we foster creativity and ambition throughout our business. We’re making a difference every day and you can too.
🏆 Our Values
Everyone at Henry Schein One is encouraged to live and demonstrate our core values:
• Working as one
• Making it easy
• Caring about care
• Making it happen
What you’ll do
What you’ll need
Stack
Interview process
Times are approximate. You’ll get written prep notes before each live round.