Head of Marketing

Head of Marketing – Automotive Mobility & Software Provider

£50,000-£65,000+ Basic | Bonus + Benefits | Hybrid, West Yorkshire

A chance to take full ownership of a marketing function in a growing B2B SaaS business where your work will be measured by pipeline, revenue and commercial impact rather than vanity metrics.

You'll have the freedom to shape strategy, influence senior leadership and still stay close enough to the action to see the results of your ideas. This role suits someone who enjoys building as much as leading.

The business has ambitious growth plans and marketing sits at the centre of them. If you enjoy turning insight into demand and brand activity into measurable commercial outcomes, you'll have plenty of runway here.

What You'll Be Doing

• Owning and delivering the marketing strategy across demand generation, brand, content and digital performance.
• Working closely with sales and product teams to drive lead generation, improve conversion and support go-to-market activity.
• Leading website, SEO, paid media and marketing automation programmes to improve performance across the funnel.
• Developing marketing reporting, KPIs and budget management while building a high-performing marketing function.

What You'll Need to Bring

• Proven senior B2B marketing leadership experience ideally within SaaS, software or technology-led businesses.
• A track record of generating qualified pipeline and delivering measurable commercial growth.
• Strong digital marketing expertise across content, campaigns, automation and analytics.
• The confidence to influence senior stakeholders while remaining hands-on when needed.

Who They Are

They're a scaling automotive technology business helping organisations modernise and simplify the way they manage mobility and software-driven services. Well established but still growing, they combine the pace of a developing SaaS business with the stability of an established market presence. Marketing is viewed as a commercial growth engine, giving the successful candidate genuine influence and visibility across the business.