Product Marketing Manager - Erlanger, KY

Job Description

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Job Description

Product Marketing Manager – Colors, North America - Erlanger, KY (or applicable location)

This is an exempt level position.

Position Summary:

Are you passionate about translating market insights into growth opportunities and bringing innovative ingredient solutions to life? ADM is seeking a Product Marketing Manager to lead marketing strategy and execution for our Colors from Nature® portfolio across North America. In this role, you will partner closely with commercial, technical, innovation, communications, and market insights teams to drive business growth across food, beverage, health & wellness, and animal nutrition segments. You will play a key role in shaping product positioning, supporting commercialization efforts, and delivering marketing programs that create measurable business impact.

Job Responsibilities:

Develop and execute marketing strategies that drive growth and market penetration for the Colors from Nature® portfolio

Serve as the subject matter expert for the Colors portfolio, providing market intelligence and strategic guidance to internal and external stakeholders

Analyze customer needs, industry trends, competitive activity, and market opportunities to support business decision-making

Lead the annual North America marketing plan, including campaign development, content strategy, paid media initiatives, and performance measurement

Define, monitor, and report key performance indicators to evaluate marketing effectiveness and support continuous improvement

Support commercialization initiatives by developing go-to-market strategies, launch plans, positioning, messaging, and value propositions

Partner with global branding, communications, and design teams to ensure consistent and compelling brand messaging

Develop sales enablement tools including presentations, product sheets, sell sheets, customer-facing materials, and event support assets

Collaborate with Product Development, R&D, Sales, and Marketing teams to influence innovation strategy and support new product initiatives

Represent ADM and the Colors from Nature® brand at industry events, customer engagements, media opportunities, and trade shows

Auto req ID

481262BR

Minimum Education Required

High School/GED

Additional Qualifications/Responsibilities

Required Skills:

Strong B2B product marketing experience with demonstrated success developing and executing marketing programs

Ability to translate market insights into actionable marketing and business strategies

Strong analytical, problem-solving, and strategic thinking capabilities

Excellent verbal, written, and presentation communication skills

Ability to influence cross-functional stakeholders and build collaborative relationships

Strong project management and organizational skills with attention to detail

Customer-focused mindset with the ability to balance commercial, technical, and marketing priorities

Proficiency with Microsoft Office applications

Education Requirements:

Bachelor’s degree in Marketing, Business, Communications, or a related field. Equivalent experience will also be considered.

Required Experience:

Minimum of 5 years of product marketing, brand management, or related marketing experience

Experience within the food, beverage, ingredients, nutrition, or related industry

Experience supporting product launches, commercialization activities, and go-to-market strategies

Experience managing cross-functional projects and collaborating across multiple business functions

Desired Experience:

Experience with colors, flavors, natural ingredients, or specialty ingredient categories

Experience working within a global or matrixed organization

Experience supporting digital marketing campaigns and performance analytics

Experience presenting to customers, industry organizations, or external stakeholders

ADM requires the successful completion of a background check.

Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. Hourly and salaried non-exempt employees will also be paid overtime pay when working qualifying overtime hours.

If hired, employees will be in an “at-will position” and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

The pay range for this position is expected to be between:

$96,200.00 -